I had the opportunity to work for Parkwood Entertainment, the entertainment and management company founded by Beyoncé, as a merchandise designer. My role was to create original and appealing designs for various products, such as clothing, accessories, posters, and albums, that reflect Beyoncé's brand and style. I collaborated with other designers, marketers, and Beyoncé herself to ensure that the merchandise met her vision and expectations. I also conducted market research and customer feedback to optimize the sales and satisfaction of the products. The project was challenging but rewarding, as I learned a lot from working with such a talented and influential artist and team.
